Tag Archive | "job market"

Social Media Jobs – What 2015 might bring


 

social media jobs

So here we are, finally in 2015, a new year, with brand new resolutions, with renewed optimism and projects to be completed.  Within the current economic climate of constant changes, for jobseekers it is paramount to know where to look and to get there fast and efficiently, the competition is fierce and when push comes to shove only those who are constantly adapting to ever-changing environments are likely to move forward.

Jobs in Social Media obviously have their allure, it’s part of our everyday life, we are constantly using be it in a passive way or an active way, and companies are no stranger to this, in fact they have been very active on this front for some years now.  Some years back the “Community manager” role became the trendy job, however due to its novelty, management and human resources didn’t really know what it entailed, what pay scales were justifiable, even what it really consisted of.

2015 will see more some changes to be noted in social media and what skills should prospective employers be looking for when looking for the candidate for their business needs.

Facebook for example is criticised by some to be short lived for the future, however it still does remain as the world biggest social network and if approached correctly it can become a powerful business tool.  Style paid for advertising is the way forward this year so jobs in online sales are definitely looking to shape up.

Video content will play a big role in 2015, besides posting their content on YouTube companies must also explore other content sharing platforms such as Vimeo.  One social platform to watch out for is Google + which after some shaky years could be finally maturing into a quality content sharing platform with brands developing conversations rather than direct marketing.

Instagram and Pinterest are also on the way up.  The ability to share well crafted and original content will prove invaluable when catching the viewer’s eye, performance, agility to respond and aesthetics will merge even more this year.  Finally one cannot ignore the thriving boost content engagement has enjoyed recently via LinkedIn articles; skills such as creative writing are those to focus on when looking to switch careers this year.

Despite these types of professional careers do not require a physical place per se, major metropolis will always play a major role when it comes down to attracting talented professionals, cities like London will continue to be the hub of innovations and advances in this industry.  According to the Guardian´s job site two thirds of the jobs published are London based.

All in all, 2015 promises to be an exhilarating year with new tendencies in social media and other marketing careers.

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